Introduction
Everything your union needs to take an online campaign from start to win.
This guide is for unions of all sizes as a practical and comprehensive handbook for digital campaigning.
In this guide, you’ll get:
- What successful campaigns do right (and wrong)
- How to choose the best campaign technology for your union
- Practical advice for email and social media campaigning
- Tips and tactics drawn from over a decade of experience running large and small campaigns
Whether you’re in a leadership role or just starting as a new campaigns officer, this introduction can help you set up, run and win your online campaigns.
Download Resource
ATUI_Introduction-to-Digital-Campaigning-2022_web.pdf
This resource is available to staff and officials of ACTU affiliate unions, and to access you will need to be logged in to the ATUI Learner Portal. If you’re an official or staff member of an ACTU affiliate union and don’t have an account, you can create one here.
Attribution-NonCommercial-ShareAlike CC BY-NC-SA
