Marketing Automation for Unions

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Thursday, August 27, 2020: 3 pm – 4.30 pm AEST

How can unions use marketing automation tools to build their online campaigning and organising capacity to recruit members, leaders, and supporters? Stephen Gargano, Manager – Strategy, Projects and Development at the Union Innovation Hub gives an overview of marketing automation and how unions can use it, covering elements such as engagement, new member onboarding, mapping and journeys.

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http://atui.imiscloud.com/ATUI/Library/Marketing_Automation_for_Unions.aspx

Resource Topics:

CommunicationsOrganising

Resource Series:

Innovations Series 2020

Resource Tags:

InnovationUnion MembersUnion Members - MarketingUnion Members - RecruitmentUnion Members - Retention

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Content Length: 1 hr 27 mins

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